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Thread: Única... Original

  1. #1

    Default Única... Original

    http://impreso.elnuevodiario.com.ni/...peciales/88183



    Nicaragua is no longer "Un país con corazón" (A country with Heart), a slogan that lasted only 3 years and cost U$100,000 dollars. The new slogan is "Única... Original" with a touch of those psychedelic colors of Roasrio Murillo.

    They claim the reason for the change was because the original slogan was only promoting the churches, the water, and the volcanoes, mostly only reflecting the Pacific Coast and not the Atlantic Coast and the Rio San Juan. INTUR also claims that the original slogan did not stick in the minds of tourists, however no study to prove this was done. They did however spend an additional U$100,000 dollars to come up with this new slogan.


    Some of the reasoning behind the fonts and the colors of the new slogan are as follows:

    The Color Magenta (Fucsia) is a representation of the indigenous people which use this color and also because everything in Nicaragua is colorful, the artists, the typical dress

    The Celestial Blue represents the water

    The Green represents Nature, and the volcanoes

    The Yellow, because Nicaragua always has Sun

    The Courier font, because this is the common font used in a type writer and there are a lot of writers in Nicaragua

    The flower is to show that Nicaragua is a hospitable country

    The reason for the wording "Unica, Original" is because they were imitating countries like Cuba and Mexico who do not change their slogan to sell, and because when you translate it, it means the same thing, it is a fast way of identifying the country rather than "Un país con corazón".

  2. #2
    Viejo del Foro Daddy-YO's Avatar
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    Default Groovy ... That's why ...

    I go to Nicaragua for flower power!

    POWER TO THE PEOPLE !!!!!!!!!

  3. #3
    Para aquí para acá Jonh's Avatar
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    Default

    Now is the time for all good men to come to the aid of their country.

  4. #4
    TRN Surgeon General El Doc's Avatar
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    Default

    Quote Originally Posted by John View Post
    Now is the time for all good men to come to the aid of their country.
    The quick brown fox jumped over the lazy red dog.
    "Un Estado que no se rigiera según la justicia se reduciría a una gran banda de ladrones." --San Agustín

  5. #5
    Pinolero De Cepa!! FisherCigarman's Avatar
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    Default ....

    La Mujer De Quien???


    Quote Originally Posted by John View Post
    Now is the time for all good men to come to the aid of their country.

  6. #6
    Viejo del Foro Just Plain John Wayne's Avatar
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    Default

    Frog in the Fig Tree.....

    Fig Frog Fig......

    now see if you can repeat it three times without Fu*kin´up.....
    To be called a "Has Been" I must surmise, is much Greater than to be called a "Nevah Been"... JW...



  7. #7
    Viejo del Foro El Greco's Avatar
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    Default

    Murillo the color coordinator of Nicaland! Stupid Witch....
    Dios es Amor!

  8. #8

    Default

    http://impreso.elnuevodiario.com.ni/...peciales/88262



    This article talks about some of the research that went into the previous slogan of Nicaragua. The real idea was to have a slogan that stuck with the tourist and made them feel, what the slogan says. "A country with heart" makes you feel something about what is said, while "Unica Original" is so generic.

    Apparently the FSLN government is trying to create a law which will make this new slogan permanent and unchangeable.

  9. #9
    Para aquí para acá Jonh's Avatar
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    Quote Originally Posted by 3 frijoles View Post
    Apparently the FSLN government is trying to create a law which will make this new slogan permanent and unchangeable.
    Jesus Effing Christ, that's the stupidest damn thing I've ever heard.

  10. #10
    Para aquí para acá Jonh's Avatar
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    Default

    I have a better slogan for them.

  11. #11
    Active TRN Member StickMan's Avatar
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    Default ...jumps...

    ...We interrupt this thread for a quick typing lesson.

    The quick brown fox jumped over the lazy red dog.
    Sorry Doc, as you appear to be conscientious of what you post, I feel compelled to point out an error that I have also made in the past, and was corrected by a well-meaning individual. The phrase is "The quick brown fox jumps over the lazy dog." By typing "jumped" instead of "jumps" we left out the letter "s." Also, "red" is not needed as each of those letters appear elsewhere.

    OK, typing lesson over for today. You may resume your musings...

  12. #12
    Viejo del Foro bikingo's Avatar
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    Default

    Quote Originally Posted by John View Post
    I have a better slogan for them.
    You might want to change that to " Third World Progressive ****hole" so as not to offend.

  13. #13
    Viejo del Foro bikingo's Avatar
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    Default

    Hey do I have to write it in color to not get bleeped.

  14. #14
    Para aquí para acá Jonh's Avatar
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    Quote Originally Posted by bikingo View Post
    Hey do I have to write it in color to not get bleeped.
    It won't bleep an attached image.

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